Fariba Karami; Roghayeh Sharifi
Volume 17, Issue 46 , February 2014, , Pages 199-221
Abstract
Maragheh township has located on Southeast of East Azerbaijan province. It has high potential for the rural tourism. The development of rural tourism can reduce migration, increase income, improve substructure and protect environment in study region. This study tries to introduce rural attractives, difficulties ...
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Maragheh township has located on Southeast of East Azerbaijan province. It has high potential for the rural tourism. The development of rural tourism can reduce migration, increase income, improve substructure and protect environment in study region. This study tries to introduce rural attractives, difficulties and challenges of rural tourism on the central portion of Maragheh township by SWOT model. The method of this study is research and analytic based. The results show that strong point of rural tourism in central district of Maragheh township is a natural attraction with weight of1105 (m=4.42). Lack of tourism facilities establishment etc, with weight of 1103 (m=4.41) is weakness point of rural tourism in this region. The protection by the government is the opportunity of tourism and the increase of social crimes is a threat to tourism in this region.
Mohammadrahim Rahnema; Baratali Khakpour; Mojtaba Sadeghi
Volume 16, Issue 42 , March 2013, , Pages 173-198
Abstract
This paper considers the distance between the present situation (present management of Mashhad) and optimum situation (urban strategic management) as a fundamental concern, and then conveys the theoretical basis related to strategy paradigm and strategic management. It, with the help of SWOT[1] model, ...
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This paper considers the distance between the present situation (present management of Mashhad) and optimum situation (urban strategic management) as a fundamental concern, and then conveys the theoretical basis related to strategy paradigm and strategic management. It, with the help of SWOT[1] model, identifies weakens, strengths, opportunities, and threats existed in metropolis Mashhad for strategic management of this city. It suggests suitable management for stable management in this city. Priority is one of topics is followed. The method of this paper is descriptive and analytical so that the required information (weakens, strengths, opportunities, and threats) is gathered by urban experts (21 experts) and citizens (384 citizens). In the process of analysis of strategic management of Mashhad metropolis, we used internal factor evaluation matrix (IFE)[2], External factor evaluation matrix (EFE)[3], Internal-External matrix (IE)[4] and Quantitative strategic planning matrix (QSPM)[5]. The findings show that the strategic management in Mashhad metropolis doesn't have a suitable place. If urban management wants to start its move toward an urban strategic management, it should prefer the strategies of defending group (Weakness& Threat (WT)[6] based on the decrease of weak points and the avoid of threats. They are as follows:
1- Solving problems and daily urban crises
2- Increase of synergy urban management
3- Keep the stability of urban systems instead of its evolution
[1]- S (Strength), W (Weakness), O (Opportunity), T (Threat).
[2]- Internal factor evaluation matrix.
[3]- External factor evaluation matrix.
[4]- Internal-External matrix.
[5]- Quantitative strategic planning matrix.
[6]- W (Weakness), T (Threat).
