Document Type : Research Paper
Authors
1 Master's in geography and tourism planning. University of Sistan and Baluchestan, Zahedan, Iran.
2 Assistant Professor of Geography and Urban Planning, University of Sistan and Baluchestan
3 Doctoral researcher of geography and urban planning, University of Sistan and Baluchestan, Zahedan, Iran.
Abstract
The sampling method is simple random, and the sample size was 383 people using Morgan's table. The content validity of the questionnaire was calculated and confirmed by the professors (Teaching Department of Geography, University of Sistan and Baluchistan) and its reliability with Cronbach's alpha test at the level of 0.852. In order to analyze and test the hypotheses, inferential statistics methods including Smirnov-Kolmogrov test, sample t-test, Friedman and structural equations have been used. The findings of the research show that information technology and its components, such as the development of information technology infrastructure, electronic marketing and electronic commerce, have an effect on the development of nature tourism in Konark. In such a way that the criterion of virtual tourism was ranked first with an average of 4.50 and the criterion of telecommunication platform was ranked last with an average of 2.45. Thus, the innovation of the research is that for the first time, this research examines the comprehensive role and all aspects of information and communication technology in the development of nature tourism in the coastal areas of southern Iran, including the city of Kanarak, while Most of the researches have paid attention to electronic tourism and other aspects of tourism, including health and sports. In general, some platforms and suitable infrastructure, such as amplifier towers, telephone and Internet, and on the other hand, the lack of attention to the local handicrafts industry of the city has been neglected, which is to pay attention to the strengthening of fixed and mobile telephone lines and coverage. Proper internet, implementation of city and provincial television programs to introduce the tourist attractions of Konark city will be realized by the city administration, including the governor and municipality.
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